

THE PSYCHOLOGY OF OVERCONSUMPTION: Why we keep shopping
You open your closet. It’s full. And yet… Nothing feels right. So you scroll. You search. You add something new to your cart. because this time , it’ll be different. This time, it’ll fix the problem. But it never really does. The psychology of overconsumption isn’t about a lack of clothes. It’s about a mix of psychological, environmental, and emotional triggers that quietly shape how and why we buy. The Dopamine System: Why Wanting Feels Better Than Having At the core of over
Tinaa Ramrakhiani
9 hours ago3 min read


Women’s Fashion During World War I: The Decade That Changed Everything
Edwardian Era S bend corset In 1910, a woman’s wardrobe was a carefully maintained illusion. Corsets curved the body into an idealized silhouette, skirts skimmed the ground, and hats rose high with feathers and ribbons, signaling not comfort but conformity. Dressing was ritualistic. Wealthy women could change clothes as many as five times a day, each outfit aligned with a precise social expectation. Fashion was beautiful, but it was also heavy, restrictive, and deeply symboli
Tinaa Ramrakhiani
Dec 20, 20254 min read


The 30 Wears Rule: A Conscious Closet Challenge
It started with a polka-dot dress I bought on sale… I saw it. I wanted it. I bought it. It was on the Zara sale rack, a black-and-white...
Tinaa Ramrakhiani
Aug 16, 20253 min read

